This month, we’ve been working with a small agency in Canada.
At the outset, they were grappling with an inconsistent lead flow – a challenge that many agencies face. They found themselves resorting to the usual tactics like:
- Sending over 100 cold emails each day,
- Making more than 100 cold calls daily, or
- Reaching out to over 100 businesses on LinkedIn every day
Just to secure a single sales call.
If you find yourself nodding along to this experience, I’m eager to share a few simple steps that led us to get 36 sales calls for this specific SMMA in just four weeks:
Week 1: We began by identifying a precise micro-niche, honing in on a specific group of people within the market.
Then, crafting a compelling offer and a captivating hook, we enabled the agency to seize the attention of their niche.
Week 2: Our strategy continued as we launched a single ad campaign.
Our proven templates and a simple three-step funnel formed the backbone of this campaign, facilitating a streamlined approach.
Week 3: The first round of leads started to flow into our pipeline, we optimised the ads and ran further tests to fine-tune our approach
Week 4: Appointments started to flow in automatically through the funnel.
And by the end of week 4 we had 36 sales calls already booked into our calendar.
The main problem that I see SMMAs and agency owners typically encounter is that they make things more complicated than it is.
If you have proven processes and systems in your agency, then solving problems is easier than you think.
When I say proven, I mean a process that already generated multi 7 figures in sales across all the clients we have mentored or worked with.
In short…. instead of waiting for the slow organic growth to bring you sales calls and opportunities…
Use paid ads and automate your outreach.
That’s one of the first things that we do for the agency owners that we mentor.
We have a simple funnel blueprint that we’ve used to repeat the result over and over again,
So if you want to see the funnel blueprint, and potentially get an idea of what type of offer and niches might work for you…
Click here and fill in this short form, I’ll have a look at your situation, and if I’m certain I can help we’ll be in touch: https://scale.alirezarabar.com/rsvp
